Saturday, June 19, 2010

SEO Basics - How To Write Proper Title Tags

In the past month we've reviewed over 300 websites.

We've seen all sorts of SEO errors and ALL of them.
This first mistake is that none of the title tags are written correctly.

Let's use our industry as the example. We are an Atlanta SEO Company.

Even our competition, other professional SEO Services websites do not
have their title tags in the proper format.

May of the title tags we reviewed looked like this:

Search Engine Optimization - SEO Firm - Atlanta-Based Company

Error #1: For title tags, you cannot use a "dash" in between keywords.
A proper title tag would have a "", a single vertical line symbol separating the keywords.

Error #2: It is far more difficult to optimize a site nationwide. You should begin by
optimizing it in your city. In our example above, the keyword phrase "Atlanta-Based
Company" is used. However within that phrase there is no keyword.

An example of a proper keyword phrase that will pick up both the keyword and the
city within that phrase would be "Search Engine Optimization Atlanta". Another
proper keyword would be "SEO Firm Atlanta".

Now that you understand the best way to achieve page 1 organic listings in your
industry and your geographic location, let's write the title tag using the proper format:

Search Engine Optimization Atlanta SEO Firm Atlanta

Then as the 3d phrase you can put the name of your company (for the homepage) or the
name of the page for interior pages. A proper complete title tag would look like this:

Search Engine Optimization Atlanta SEO Firm Atlanta Freedom Builders

To Run A 21-Point Analysis on your website, visit www.FreedomBuildersInc.com
and find out how well your site is currently optimized now!

4 comments:

Anonymous said...

The title definitely is an important part of page because it not only attracts the attention of human readers, but also the first thing search engine bots look at. That is why it is important to be able to create catchy titles full of targeted keywords.
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Unknown said...

Seo is a process of getting more visibility and more traffic to the website..
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jeniferraaj254 said...

Thanks for great information you write it very clean..
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